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The Altura Ambassador Programme supports a collective of inspiring cyclists who are passionate about our products that are expertly designed for any ride, any condition, anywhere. Whether you ride in the city, on gravel, around the country lanes or on the trails, the Altura range is #DesignedForTheRide and ready to make your time on the bike even better.

What's in it for you?

Becoming an Altura ambassador is a great way to share your passion for cycling while taking advantage of some great perks.

We’ll hook you up with our excellent products, in line with the current season. You will have the opportunity to be the face of Altura and to be featured across Altura’s social media channels. Once you’re a part of our incredibly welcoming ambassador community, you may also be invited to join us on photoshoots and at exclusive media events. 

Oh, and it’s super easy to join.

How does it work?

It’s pretty straightforward...we would love you to engage with Altura on social media as much as possible, and showcase the brand in a positive and adventurous light. We would expect you to post a certain amount of times during an agreed term, along with being available on the occasional basis for certain events (this could be photoshoots, group rides etc.). Also, we are all for creativity with content, so feel free to pitch your ideas/dreams to us and we will try to make it happen.

Who are we looking for?

Whether your ride is the commute, ultra-endurance, gravel adventures or something else completely, we are looking for cyclists who simply enjoy riding and inspiring the wider cycling community to get out on their bikes too. Someone who loves to share their cycling experiences with other people, is active on social media (don’t worry… we are not looking for Lizzie Deignan type of profile), able to produce your own content and has a passion for the Altura brand.

Put simply, we know everyone is unique so we are just looking for cyclists who can inspire others to unlock new adventures on the bike. So if you tick this box, your application will get all our consideration.

Criteria for all applications:

- Over 18 years old
- Have an audience of over 1,500 followers (on at least one social media channel)
- No affiliations with any other cycling apparel brand

Once individuals have applied, we will vet each application to make sure they align with Altura’s brand, they are consistent with their content quality, and they aren’t likely to damage the brand in any way etc.

Apply here

It’s very easy to apply. All you need to do is click on this link to a form and tell us about your passion for cycling and why you would love to be kitted up in Altura. From here, we will review your application and let you know within 4 weeks.


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